Bank of Ireland voted Best Online Banking Service at Net Visionary Awards

Bank of Ireland's online banking service www.365online.com has won the best online banking award at the Irish Internet Association's (IIA) Net Visionary Awards. The awards received over 300 nominations and over 50,000 votes and are unique in that they are nominated and voted upon by members of the public.

Bank of Ireland was the first bank in Ireland to introduce direct channel banking and www.365online.com went live to customers in September 1997. Currently there are 650,000 customers registered for the service which has experienced a 30% increase in the number of online transactions so far this year - over 4 million transactions conducted online between January and September. The facility has also proven hugely successful as a sales channel and has witnessed a 150% increase over the last two years in the number of customers choosing to source their loan online. Recent new developments include online demonstrations in English, Polish and Chinese.

Active online banking customers can qualify for free day-to-day banking transactions and credit interest up to a maximum of €1,500 once they conduct three debit transactions from their personal current account each quarter. Bank of Ireland notably applies no minimum credit balance criteria and is currently offering 10.5% (10.92% EAR) interest on current account balances up to a maximum of €1,500 until 24th February 2008, after which is reverts to 4% (4.06% EAR).

The Irish Internet Association is the professional body for those conducting business via the internet from Ireland. Established in 1997, the IIA provides leadership to enterprises and society conducting business in Ireland.

ENDS


Mary Brennan
Group Corporate Communications
Bank of Ireland
Tel: 01 6043838
Mob: 087 2833646
E: Mary_C.Brennan@boimail.com

Mark Kavanagh
Marketing Manager
Bank of Ireland 365
Tel: 01 6043738
Mark.Kavanagh@boimail.com